Free Template
MedSpa SEO Keyword Map
38 treatment keywords organized by search intent, estimated volume, and recommended content type. Replace [city] with your market.
Injectable Treatments
9 keywords
| Keyword | Intent | Volume | Difficulty | Content Type |
|---|---|---|---|---|
| botox [city] | Commercial | High | High | Treatment Landing Page |
| botox near me | Commercial | High | High | GBP + Landing Page |
| botox cost [city] | Transactional | Medium | Medium | Pricing Page |
| botox vs dysport | Informational | Medium | Low | Blog Post |
| how often should you get botox | Informational | Medium | Low | Blog Post |
| lip filler [city] | Commercial | High | High | Treatment Landing Page |
| dermal filler cost | Transactional | Medium | Medium | Pricing Page |
| juvederm vs restylane | Informational | Medium | Low | Blog Post |
| chin filler before and after | Informational | Medium | Low | Gallery Page |
Body Contouring
6 keywords
| Keyword | Intent | Volume | Difficulty | Content Type |
|---|---|---|---|---|
| coolsculpting [city] | Commercial | Medium | High | Treatment Landing Page |
| coolsculpting cost | Transactional | Medium | Medium | Pricing Page |
| coolsculpting vs liposuction | Informational | Medium | Low | Blog Post |
| body sculpting near me | Commercial | Medium | High | GBP + Landing Page |
| emsculpt [city] | Commercial | Low | Medium | Treatment Landing Page |
| mommy makeover [city] | Commercial | Medium | High | Treatment Landing Page |
Skin Treatments
7 keywords
| Keyword | Intent | Volume | Difficulty | Content Type |
|---|---|---|---|---|
| morpheus8 [city] | Commercial | Medium | Medium | Treatment Landing Page |
| morpheus8 before and after | Informational | High | Low | Gallery + Blog |
| microneedling [city] | Commercial | Medium | Medium | Treatment Landing Page |
| chemical peel near me | Commercial | Medium | Medium | GBP + Landing Page |
| hydrafacial [city] | Commercial | Medium | Medium | Treatment Landing Page |
| hydrafacial vs regular facial | Informational | Low | Low | Blog Post |
| laser skin resurfacing cost | Transactional | Low | Medium | Pricing Page |
Laser Hair Removal
5 keywords
| Keyword | Intent | Volume | Difficulty | Content Type |
|---|---|---|---|---|
| laser hair removal [city] | Commercial | High | High | Treatment Landing Page |
| laser hair removal cost | Transactional | High | Medium | Pricing Page |
| laser hair removal near me | Commercial | High | High | GBP + Landing Page |
| how many laser hair removal sessions | Informational | Medium | Low | Blog Post |
| best laser for dark skin | Informational | Low | Low | Blog Post |
Weight Loss & Wellness
6 keywords
| Keyword | Intent | Volume | Difficulty | Content Type |
|---|---|---|---|---|
| semaglutide weight loss [city] | Commercial | High | High | Treatment Landing Page |
| ozempic medspa near me | Commercial | Medium | Medium | GBP + Landing Page |
| medical weight loss clinic [city] | Commercial | High | High | Treatment Landing Page |
| glp-1 weight loss cost | Transactional | Medium | Medium | Pricing Page |
| iv therapy near me | Commercial | Medium | Medium | Treatment Landing Page |
| vitamin iv drip benefits | Informational | Medium | Low | Blog Post |
Brand & Trust Keywords
5 keywords
| Keyword | Intent | Volume | Difficulty | Content Type |
|---|---|---|---|---|
| best medspa [city] | Commercial | High | Very High | Homepage + GBP |
| medspa near me | Commercial | Very High | Very High | GBP + Homepage |
| [clinic name] reviews | Navigational | Low | Low | Reviews Page |
| aesthetic clinic [city] | Commercial | Medium | High | Homepage |
| medical spa vs day spa | Informational | Low | Low | Blog Post |
How to Use This Keyword Map
Step 1: Replace [city]
Swap every [city] placeholder with your primary market. If you serve multiple cities, create a separate landing page for each location targeting the same treatment keyword.
Step 2: Prioritize by Intent
Start with Commercial and Transactional keywords — these are patients ready to book. Build Informational content second to establish topical authority.
Step 3: Map to Content
Each keyword needs specific content. Treatment landing pages for commercial intent. Blog posts for informational. Pricing pages for transactional. Never target multiple intents on one page.
Step 4: Track Rankings
Use Google Search Console (free) to monitor which keywords are gaining impressions. Focus optimization effort on keywords at positions 5-20 — these are closest to the click zone.