Your Gmail inbox is your CRM. Pipelines, deals, and contacts — all inside the email client you already use every day. Streak makes this possible, and for small sales teams tracking email-based deals, it is genuinely clever. But here is the disconnect for dental practices and HVAC companies: your patients do not email you to book appointments. They find you on Google, call your office, and read your reviews. A CRM embedded in email serves the wrong channel entirely.
TL;DR
Streak manages Gmail pipelines. Service businesses need patients calling, not emailing. The Webevo platform generates leads through SEO and voice AI, then manages them through CRM — all in one system.
Email Is the Wrong Starting Point for Service Businesses
Streak's value proposition — CRM without leaving Gmail — assumes your business relationships begin in email. For B2B sales reps, freelancers, and consultants who build relationships through email threads, this is accurate. They email prospects, track replies, and close deals through conversation.
Service businesses operate differently. A patient searching "best dentist near me" discovers your practice through Google, clicks your website, calls the office, and books an appointment. Email enters the picture weeks later with appointment reminders and recall notices. By embedding your CRM in email, Streak optimizes the end of the patient journey while ignoring the beginning — the part where the patient discovers you.
What Streak Provides vs What Growth Requires
| Growth Stage | What Happens | Streak | Webevo Platform |
|---|---|---|---|
| Discovery | Patient finds you on Google | ❌ | ✅ Local SEO |
| First Contact | Patient calls your office | ❌ | ✅ Voice AI |
| Website Visit | Patient evaluates your practice | ❌ | ✅ Conversion site |
| Booking | Patient schedules appointment | ❌ | ✅ Online booking |
| Follow-Up | Email confirmation/nurture | ✅ Gmail | ✅ Automated |
| Pipeline Tracking | Deal stage management | ✅ | ✅ AI-powered |
| Reputation | Review solicitation | ❌ | ✅ Review AI |
CRM Without Lead Generation Organizes an Empty Pipeline: CRM platforms manage customer relationships — contacts, pipelines, follow-up automation. But a perfectly organized empty pipeline is still empty. The Webevo platform fills the pipeline through SEO, voice AI, and reputation, then manages it through AI-powered CRM. Generation first. Management second.
Streak participates in rows 5-6. Rows 1-4 and 7 — where 80%+ of growth happens — are invisible to a Gmail CRM. Compare to other CRM approaches: Copper CRM, Freshsales, Pipedrive, HubSpot.
When Streak Makes Sense
Streak fits three profiles perfectly: freelancers managing client projects through email, real estate agents tracking buyer communications, and small B2B sales teams closing deals via email threads. If email is where your relationships live and grow, Streak keeps your CRM where the action is.
For service businesses where the action is on Google, on the phone, and in online reviews — Streak is CRM in the wrong room. The Webevo platform puts your growth engine where your patients actually are.
