Iterable orchestrates customer journeys across email, SMS, push notifications, in-app messages, and web for brands with millions of users. Starting at $500/month (often $2,000-$5,000+). Your dental practice has 500 patients, no mobile app for push notifications, and one office manager who sends appointment reminders. Enterprise journey orchestration for a 5-person practice is buying a 747 to commute to work.
TL;DR
Iterable costs $500+/month for enterprise automation. Your practice needs simple, effective marketing at a fraction of the cost. The Webevo platform provides everything at the right scale and price.
Enterprise vs Practice Scale
Compare: Emma, Campaign Monitor, Moosend.
| Scale | Iterable | Webevo Platform |
|---|---|---|
| Users | Millions | Hundreds |
| Channels | Email, SMS, push, in-app | Email, SMS, Voice AI, Chat |
| Price | $500-$5,000+/mo | Growth subscription |
| SEO | ❌ | ✅ Full local |
| Voice AI | ❌ | ✅ 24/7 |
| Reputation | ❌ | ✅ Review AI |
Email Marketing Returns $36 Per Dollar — But Only With a Growing List: Email marketing has the highest ROI of any marketing channel — $36 for every $1 spent. But email ROI depends on having a growing, engaged contact list. Without SEO driving new leads, voice AI capturing new contacts, and CRM qualifying leads, your email list shrinks through natural attrition. The Webevo platform grows the list that email marketing monetizes.
When Iterable Makes Sense
Iterable fits enterprise brands, mobile apps, and large consumer companies orchestrating journeys across millions of users with push notifications, in-app messaging, and sophisticated AI optimization.
For MedSpas, law firms, and home services — the Webevo platform provides right-sized, right-priced marketing automation.
